This semester, I was given the opportunity to work with Kiran Shenoi, Stella Koondel & Maia Rauh to create a pitch for a heritage brand called Willis and Geiger. This brand was acquired by Land's End, and the following case study reimagines the collection for a wider and newer audience.
Please note: This revised presentation is in full accordance with the Land's End nondisclosure agreement, and as a result, some images have been censored. None of the included images are from the Willis and Geiger vault or included presentation, and are all from Google or have been created by our team.
